In addition to highly awarded dog food, Prins Petfoods now also has prize-winning cat food: Prins VitalCare Adult Fit cat kibble has been voted ‘Best Product of the Year’ by consumers in the animal feed category.

The Best Product of the Year-election is one of the biggest consumer elections in the Netherlands. ‘The Customer is King’ is the motto of this election: the users of the products themselves are the ones who can give their opinion and determine their favourites.

Top fit

Prins VitalCare Adult Fit is a crunchy food for active adult cats. It is a complete meal that provides enough energy to keep cats top fit. The kibble contains carefully selected ingredients that contribute to a shiny coat and, very important in cats, support a healthy urinary tract. An increased fat content ensures that outdoor cats get enough ‘fuel’.

Triple crown

The Best Product of the Year-crown fits Prins well: Prins ProCare Standard Fit pressed kibble for dogs went ‘Best Product of the Year 2017-2018’ last year and Prins ProCare Super Active pressed kibble for dogs earlier received the award for the ‘Best Product of the Year 2015-2016’.

100% natural

Like all other Prins products VitalCare Adult Fit, one of the bestsellers in the extensive VitalCare product range, is 100% natural and not tested on animals. Prins doesn’t use any artificial colours, flavours or aromas and only uses top-quality ingredients from reliable partners.